RTC Business Communicator for Spring 2016

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SPRING 2016 7
LIKE RTC ON FACEBOOK
RTC’s Facebook page is worth Liking
and visiting often. There you’ll find
information about outages, new
services, and current promotions, as
well as the latest internet scams and
hoaxes. Recent posts have highlighted
RTC’s new Instant Gigification service,
RTC scholarships, and RTC employees.
Here are some more examples of
useful information we’ve shared:
• For National Random Acts of
Kindness Day, we gave away
25 bill credits worth $10 each
to thank you for your support.
• Because unused files and
programs can clog your
computer’s memory and
slow down its operation,
we reminded you to clean
out your computer for National
Clean Out Your Computer Day.
• We reminded everyone to stop
by and see us at the Garrison
Ag Show.
• During the holidays, we let you
know that we were collecting
gloves, mittens, and hats for the
WarmHands &WarmHearts project.
We look forward to seeing you
on Facebook!
Y ou probably use Facebook in your personal life to connect with old
friends, share news, or post photos of your kids. But, did you know
that the functions you use within your Facebook Profile can also
be used within a Facebook Page for your business? A Page is the “home base”
from which many companies build relationships with customers and promote
their products and services.
Using Facebook for business can be a smart move for several reasons: (1) it
includes powerful tools to spread your brand and expand your online presence,
(2) it’s widely used and viral by nature, (3) your target market is easy to find, and
(4) it’s free.
Here’s how Facebook Profile functions translate to Facebook Pages:
Home Page and Feed - When you create a Facebook Page for your business,
you will be the administrator of that Page, but the home page and feed that you
normally see will still be visible when you log in.
Timeline - Just like each Facebook Profile, each Page has a Timeline. You can
post updates to the Timeline, and anyone who expresses an interest in your Page
(by clicking “Like”) can also contribute. When an update is posted, anyone can
“Like,” “Comment,” or “Share.”
Advertising - Ever notice how the ads you see on Facebook match the interests
you’ve mentioned on your Profile? Facebook ads are designed to reach users who
have listed keywords specified by the companies that place the ads. You can use this
feature to your advantage when your business is the one placing the ad.
Applications - A wide variety of Facebook business apps make it possible to
make phone calls, share slide presentations, upload videos, display blog posts,
integrate ecommerce, and much more.
Using these functions, you can promote your business by delivering news,
announcing events or special offers, running contests, posting videos, or
initiating conversations.
Getting started takes only minutes. In the top right corner of your personal
Facebook page, click the down arrow, select Create Page, and follow the
directions from there.
A Facebook Page can be a new
chapter in your marketing
Facebook
Means
Business
“Like”us on Facebook
RTC.Voice.Data.Video