4 / 8
4
SPRING 2016
O
riginally established in 1917, family-owned
and operated Rensch Chevrolet Buick is located
in New Town, N.D., and serves surrounding
communities. The dealership provides a full range of
automotive services, from new and pre-owned vehicle
sales to certified parts and service. Staffed with GM
Certified professionals, it offers quality automotive
care and personalized customer service.
Decades of Loyal Service
Rensch Chevrolet Buick was founded in Makoti, N.D.,
by brothers Joe and Tony Rensch, who believed small
towns can create their own opportunities through vision
and determination. Following through on that belief, the
brothers grew their dealership with a desire to build
a business that could be handed down to future genera-
tions. Rensch Chevrolet Buick expanded to New Town in
1968 when the owners purchased another dealership from
a retiring owner. Cousins Doug and Mike Rensch acquired
the dealership in 1990 and continue to carry on the family
tradition.
Co-owner Doug Rensch comments, “Customer loyalty
is what kept the family in business back then and still
does today. We wouldn’t be here if it weren’t for our
customers’ faith in us, and we want to be there for every-
one. If someone had a problem with their car and we
weren’t here, it would be a long way to another service
center.” In 1985, the original dealership in Makoti was
the oldest to bear the Chevrolet insignia in the U.S.
Fueled By Reputation
Using the dealership’s website, customers can view the
vehicle inventory and request a price quote without
leaving home, making car buying easy and enjoyable.
Even service appointments and ordering parts can be
done on the website, which is updated daily.
Rensch says, “We pride ourselves on comprehensive service
at fair prices, and our service technicians are well versed in
many vehicle makes. Our state-of-the-art facility features
the latest in advanced diagnostic and repair technology
with highly skilled, factory-trained technicians, and our
parts department keeps a large inventory in stock at all
times. We’re also well known for personalizing Chevrolet
and Buick vehicles.”
The dealership continues to expand beyond its long-standing
customer base. Rensch explains, “There’s been a huge popula-
tion explosion in recent years as a result of the oil boom, with
new people coming to town. It hasn’t changed the way we do
business, though. We continue to help everyone with the
same quality service and personalized attention. Customer
satisfaction is our number one priority and always will be.”
There’s a family-like atmosphere between the Rensch
cousins, employees, and their families. Doug Rensch feels
the same about his community and has been giving back
as a New Town volunteer fireman for 26 years. Mike was a
member of the Chamber of Commerce for a few years and
both men have served on the board of the local golf course
and other organizations.
BUSINESS SPOTLIGHT
A full-service dealership
with small town values
RENSCH
CHEVROLET
BUICK
Parts Manager Brandon Wilson (behind the desk) talks to a customer.