Business Connections for Winter 2019

2 WINTER 2019 Business Connections is a publication of Rainbow Communications, 608 Main St., Everest, KS 66424. Editorial and Circulation Contact: Kaley Clark, 628 Oregon St., Hiawatha, KS 66434 800-892-0163 Extra issues are available to business customer employees on a limited basis while supplies last. Contact: Kaley Clark, 628 Oregon St., Hiawatha, KS 66434 800-892-0163 All brand names and product names used in this publication are trade names, service marks, trademarks, or registered trademarks of their respective owners. Copyright® 2019 by Rainbow Communications and Cornerstone Publishing Group, Inc. Postmaster send changes to: Kaley Clark Rainbow Communications 628 Oregon St. Hiawatha, KS 66434 CONNECTIONS BUSINESS WIN 19 According to Cisco, online videos will make up more than 85 percent of all consumer internet traffic in the U.S. by 2020. There’s no doubt that videos are popular and will continue to be so. The only question is this: Are you taking full advantage of what videos can do? This issue of Business Connections takes a look at videos from several different angles. We begin on page 3 by sharing key benefits of video marketing in Lights, Camera, Sales Action! Then on pages 4 and 5, you’ll find a Business Spotlight on Harvest Video , a subsidiary of Rainbow Communications. Harvest Video produces all kinds of videos for all kinds of clients and can help your business begin or expand its video presence. In Returning to Your Roots on page 7, we continue the discussion about Harvest Video by interviewing its Account Manager, Blake Thorson. He grew up in Horton and after years away, returned in May 2018 to work for Harvest Video. Then on the back cover, we remind you of the value of a different type of videos—those taken by surveillance cameras. Rainbow Communications is all about helping you efficiently connect with customers, coworkers, colleagues, and the community. Whether you need to upgrade your Internet or up the quality of your videos, contact us for help. Sincerely, Rainbow Communications Business Solutions Department L to R: Julie Bergman, Business Solution Specialist; Jerad Enneking, Business Solution Specialist; and Angie Kreider, Director of Business Development PRINTED ON RECYCLED PAPER