2 Summer 2023 Business Connections is a publication of Rainbow Communications, 608 Main St., Everest, KS 66424. Editorial and Circulation Contact: Jackie Petersen 608 Main St. Everest, KS 66424 800.892.0163 x1105 Extra issues are available to business customer employees on a limited basis while supplies last. Contact: Jackie Petersen 608 Main St. Everest, KS 66424 800.892.0163 x1105 All brand names and product names used in this publication are trade names, service marks, trademarks, or registered trademarks of their respective owners. Copyright® 2023 by Rainbow Communications and Cornerstone Publishing Group, Inc. Postmaster send changes to: Jackie Petersen PO Box 147 Everest, KS 66424 PRINTED ON RECYCLED PAPER This issue celebrates deep roots and strong growth. We were inspired by Pederson Seed & Services, the subject of the Business Spotlight, to explore these topics as they relate to farming. However, we also look at how deep roots and strong growth relate to community support. Smart Farm Technology Meets Growing Needs, as you’ll learn on page 3. The food required for a growing world population will require the agricultural industry to farm smarter for increased efficiency. The aforementioned Business Spotlight on Pederson Seed & Services is on pages 4 and 5. Owner Andy Pederson has roots in the area, having grown up on a family farm in North Central Kansas. He credits the growth of the family business to a team that complements and represents the community. To stay connected, Pederson Seed & Services uses Rainbow’s Fiber Internet and Business PremiumWi-Fi. On page 6, we review why Giving Back to Your Community is a Win-Win. It can help your business grow and your community become stronger, as well as deepen the connections you have with customers. Then on page 7, we answer the question Why Choose a Local Internet Service Provider? Rainbow is proud to be a local ISP and honored to serve you. When you combine the right products, processes, and people—whether in a field or an office —it yields the best results. Contact Rainbow for the right communications solutions for your growing business. Sincerely, The Rainbow Business Development and Customer Relations Team connections BUSINESS From left to right: Angie Kreider, Director of Business Development; Julie Bergman, Senior Business Development Specialist; Jerad Enneking, Business Relations Manager; Jonny Kane, Customer Relation Specialist II; and Deanna Lanter, Customer Relation Specialist II SUMMER 2023
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