Business Connections for Fall 2019

2 FALL 2019 Business Connections is a publication of Rainbow Communications, 608 Main St., Everest, KS 66424. Editorial and Circulation Contact: Kaley Clark, 628 Oregon St., Hiawatha, KS 66434 800-892-0163 Extra issues are available to business customer employees on a limited basis while supplies last. Contact: Kaley Clark, 628 Oregon St., Hiawatha, KS 66434 800-892-0163 All brand names and product names used in this publication are trade names, service marks, trademarks, or registered trademarks of their respective owners. Copyright® 2019 by Rainbow Communications and Cornerstone Publishing Group, Inc. Postmaster send changes to: Kaley Clark Rainbow Communications 628 Oregon St. Hiawatha, KS 66434 CONNECTIONS BUSINESS FALL 19 Every business, no matter how small, begins with a big dream. Then the business travels toward that dream by taking many steps—mostly forward but some backward—supported by key people and resources along the way. This issue of Business Connections features a Business Spotlight on Fiabesco, a fashion boutique founded by Morgan Kimmi after graduating from Kansas Wesleyan University. Fiabesco means fairytale in Italian, and this business success story reads a bit like a fairytale since Kimmi’s dream did come true. Check it out on pages 4 and 5. Facebook has been instrumental in Fiabesco’s growth, so we included Marketing with Social Media and 6 Tips for Increasing Facebook Engagement on page 3 to complement the Business Spotlight’s content. We also remind you on page 6 that Small Businesses Have Big Impact and deserve our patronage whenever possible. BJ and Cara Speer are featured in page 7’s Returning to Your Roots. They both grew up in rural areas of Northeast Kansas, spent early career years in Kansas City, then moved to Horton to once again enjoy the big advantages of small town living. What big dream inspired your business? What steps do you want to take next? Contact us for help increasing your efficiency and productivity with the right services from Rainbow Communications. Sincerely, Rainbow Communications Business Solutions Department L to R: Julie Bergman, Business Solution Specialist II; Angie Kreider, Director of Business Development; Suzanne Schuster, Business Solutions Specialist I; Jerad Ennek- ing, Business Solutions Specialist II PRINTED ON RECYCLED PAPER